The authors of this marketing and PR book promise to make you laugh, snicker, smirk or at the very least smile as we discuss the good, the bad and the brutally ugly marketing perpetrated by the average professional. 

Drawing from years of inspirational material, the authors are ready to educate executives, business professionals and owners about every aspect of marketing, from online to social media -- and from public relations to business etiquette. SMASH provides practical takeaways, strategic marketing tips, inspirational ideas and loads of laughs.